Creating a logo for myself was definitely a fun project. To
begin my process I pretty much just started thinking of things that I like and
things that would define me such as a moon, an arrow, etc. I eventually came up
with the idea of using the idea of a flower crown, but just creating an arc of
flower inspired designs above my initials. Although the colors in the scanned
image look very dull, the real life drawing using pencil, marker and watercolor
contains very light pastel colors. The most important discovery I had made
during this process was how difficult it was to define yourself in just one
symbol or design. I’m sure if I could continue this project, I could come up
with several more ideas for my logo, but given the time frame we had, I had to
limit myself. What ended up working in the end was a more simplified version of
what I imagined in my head. I am a simple yet complex, creative person and I feel
that my logo defines that. After I had gone through all of the resources for
this project, I realized how much effort really goes into making a logo for a
company, brand, etc. Even just the debate between using three circles instead
of four (like in the first video) can be a crucial decision in the process.
Finding one symbol or design that represents a brand is very difficult, but
rewarding in the end. It’s fun to see how the original sketches can evolve into
the final product.
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